Rosendahl Nextrom: All Set to Support AI Revolution

Rosendahl Nextrom, with its competency in wire & cable’s extrusion, stranding, metal forming, corrugation and welding lines, is focussing on achieving higher transmission rates for data cables and further enhancing their PEEK extrusion line for hairpins. Rosendahl Nextrom operates worldwide, with headquarters in Europe and its own sales and service units in India, China, the USA and a recently opened unit in Mexico. In a recent interaction with Wire & Cable India, Mr. Aman Arora, Head of Sales- India region, Rosendahl Nextrom shared that India has been their key market for over 20 years and they are further strengthening their on-site team to enhance their services for Indian partners.

Wire & Cable India: What are the key innovations and emerging trends shaping the wire and cable industry?

Aman Arora: One of the biggest trends right now is the huge growth of AI data centers around the world. We’re also seeing exciting developments in autonomous driving and e-mobility, especially with the shift to 800V+ board systems. All these innovations need special types of cables— and a substantial quantity of them. Plus, the power grid has to keep up with all these changes, ideally in a green way. So, there are definitely some challenges ahead for the wire and cable industry.

WCI: Please highlight the latest advancements and technology developments that you have introduced in your machines to cater to these evolving needs?

AA: We’re really excited to support the AI revolution with our latest high-temperature foaming lines for so-called Twinax cables, which are used in modern supercomputers. Our advanced foaming technology enables cable insulation that allows for extremely low latency and high temperature resistance. This is exactly what’s needed to speed up data transmission and help supercomputers process information faster.

Another recent development is our PEEK extrusion line for hairpin wire. Hairpins are used in the stator of electric vehicles to enable higher voltages, which ultimately reduces energy losses and improves the overall efficiency and reliability of the electric motor. We have an industry-ready and proven solution on the market and are already working on new developments in this area.

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WCI: How do you help your customers achieve better efficiencies in their production processes? Maybe, by reducing the energy consumption; enhancing quality or reducing the waste in the production process.

AA: We want our customers to succeed in the market, and we’re here to support them every step of the way in achieving high productivity with their individual product strategies. High quality has always been a top priority for us, and our RIO line control comes equipped with a variety of helpful tools for real-time quality monitoring and process control.

Energy efficiency is important too, but the cable insulation or sheathing process isn’t as energy-intensive compared to other manufacturing industries. When you look at a typical cost breakdown of cable production, the biggest expense is actually in raw materials. There’s a lot of potential for cost savings in that area, which is why we focus heavily on reducing scrap throughout the entire process—from start-up to shutdown. We have plenty of useful scrap-saving features on both the machine and line control levels to help with that.

Another big part of our commitment to our customers’ success is constantly improving our existing solutions. For example: With our latest processing unit design in the ROEX extruder technology, we’ve really ramped up melting performance and output rates in extrusion. The stable output ensures precise tolerances during production. This is especially beneficial in building wire production, where high speeds are essential. It’s one of the areas that really sees a boost from these improvements.

WCI: Do you have any R&D team catering to evolving needs? Elaborate more about your R&D efforts.

AA: We invest a lot in research and development, and our fully equipped labs in Pischelsdorf, Austria, and Vantaa, Finland, are always running at full capacity. We also extend this infrastructure to our customers and partners for test runs and material trials. Right now, our R&D team is focused on achieving even higher transmission rates for data cables and further enhancing our PEEK extrusion line for hairpins. Plus, our fiber optic cable lines are constantly evolving as a key part of our technology center.

WCI: What is your current product portfolio catering to the wire & cable sector? Are there any expansion plans in the pipeline?

AA: Currently, our core competencies in the wire and cable sector include extrusion, stranding, metal forming, corrugation and welding. We provide equipment and systems for a variety of applications, including data cables (both metal and fiber), building wire, power cables (ranging from low to high voltage), automotive cables, and shock tubes. While we do have plans for future growth, it’s still too early to share specific details.

WCI: Could you provide insights into your market presence and key clientele globally & in India?

AA: Rosendahl Nextrom operates worldwide, with headquarters in Europe and its own sales and service units in India, China, the USA and a recently opened unit in Mexico.

India is a fast-growing economy and one of the key markets for our brand Rosendahl with a long-standing tradition. Rosendahl has been active in the Indian market since the 80s and leading cable manufacturers across different product segments rely on Rosendahl equipment. 2 out of 5 building wire manufacturers’ plants run exclusively on Rosendahl lines, which is something that we are very proud of. The same goes for fiber optic cables, where we serve 4 out of 5 of the top players in India.

For over 20 years, we have maintained our own subsidiary in India, which includes a dedicated sales and service unit to provide excellent support to our valued customers. We are committed to further strengthening our on-site team to enhance our services for our partners.

Also Read: Continuus-Properzi: Developing Technologies in the Present to Cater to Future Challenges

WCI: How do you integrate sustainability into your manufacturing and application processes?

AA: For us, producing in an environmentally friendly manner and achieving operational efficiency go hand in hand. We manufacture long-lasting machines and prioritize energy-efficient, material-saving processes, along with providing lifetime service and support. These principles are central to our company philosophy and reflect our commitment to innovating responsibly.

Specifically, we’ve developed add-ons for our line control that measure energy efficiency and the CO2 footprint of every kilometer of cable produced. Our customers can use these tools to monitor, calculate, and reduce their environmental impact. In addition, we offer a lot of features to reduce scrap, as already mentioned.

WCI: What are your company’s long-term growth strategies and future plans?

AA: Innovation never stops. Our motto, “Here for You,” reflects our mission to serve our customers in the best possible way. Our long-term growth strategy focuses on being a reliable strategic partner, growing alongside our customers. We will continue to address market needs and dedicate our efforts to advancing technology as a leader in the field, ensuring our customers’ success.