Orbit Wires Expanding into Fire Retardant, Solar & EV Charging Cables

Orbit Wires India Limited is boosting its capacity for emerging sectors like renewable energy and electric mobility through investments in technology and sustainable practices, as well as expansion in fire-retardant cables, solar cables and EV charging cables. This was revealed by Mr. Amit Agarwal, its Chief Managing Director, and Mr. Govinda Agarwal, Executive Director, during an exclusive interaction with Wire & Cable India.

Wire & Cable India: Can you provide a brief overview of Orbit Wires India Limited, including its journey, milestones and key achievements?

Amit Agarwal: Founded in 1985 in Chennai by Mr. R.K. Agarwal, Orbit Wires and Cables began with refurbished electric meters before evolving into Agarwal Cable Company in 1990 and later rebranding as Orbit Cables. Expanding across India and internationally, it now boasts a 10,000+ dealer network and partnerships with 3,000+ companies in Sri Lanka, Bangladesh, Maldives and Mauritius. A key milestone was- becoming the official sponsor of Chennai Super Kings in IPL 2014, strengthening its brand presence.

WCI: Innovation plays a crucial role in the wire and cable industry. Can you mention some of the recent technological innovations in your company?

Govinda Agarwal: At Orbit Wires India Limited, we continuously innovate to enhance cable performance and safety. Our latest advancements include fire-retardant cables with superior insulation, high-conductivity wires for reduced power loss, and IS 694:1990 certified PVC & XLPE-insulated cables for higher voltage applications. We also focus on advanced shielding techniques to minimize electrical interference. Through rigorous testing and research, we ensure our products meet the highest industry standards, delivering reliable and efficient electrical solutions.

WCI: What are the key emerging trends shaping the wire and cable industry? How is your company adapting to these changes?

AA: The wire and cable industry is evolving with energy-efficient solutions, smart grid tech and sustainable materials. Orbit Wires India Limited stays ahead with advanced manufacturing, strict quality control, and R&D for high-performance, eco-friendly cables. Our focus on durability and safety ensures reliable electrical solutions for a changing world.

WCI: Can you elaborate on your current product portfolio? Are there any upcoming product launches or expansions into new categories?

GA: Orbit Wires India Limited offers a wide range of high-quality cables, including house wires, flexible cables, power cables and instrumentation cables, ensuring superior conductivity and safety. We are expanding into fire-retardant cables, solar cables and EV charging cables to meet the growing demand for sustainable and energy-efficient solutions.

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WCI: What is your current production capacity? Are there any plans to boost this capacity?

AA: Orbit Wires India Limited operates with a strong production capacity, backed by advanced manufacturing facilities and strict quality control. To meet the increasing demand, we are expanding automation and enhancing efficiency to scale up output. Our focus includes boosting capacity for emerging sectors like renewable energy and electric mobility. With investments in technology and sustainable practices, we aim to strengthen our market presence while delivering high-performance, reliable cable solutions.

WCI: How does Orbit incorporate sustainability in its manufacturing operations?

GA: Orbit Wires India Limited integrates eco-friendly production with energy-efficient machinery and recyclable materials. We develop halogen-free, low-smoke cables to minimize environmental impact. Solar-powered facilities and water conservation measures further reduce our carbon footprint. Our focus on green manufacturing ensures sustainability without compromising quality.

WCI: What is the current market presence of your company in terms of domestic and international reach?

AA: With a strong domestic reach across multiple states, we have 10,000+ dealers in India. Internationally, we partner with 3,000+ companies in Sri Lanka, Bangladesh, the Maldives, and Mauritius. Our high-quality products and global certifications drive expansion. We aim to strengthen our presence in new markets with innovation and trust.

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WCI: Where do you see Orbit in the next five years? What are your strategic goals for the future?

GA: Orbit Wires India Limited aims to be a powerhouse in complete electrical solutions and a leading name in India’s wire and cable industry. We strive to become a top-performing stock-listed company while expanding exports with international certifications. As a proud Make in India brand, we are establishing state-of-the-art manufacturing facilities nationwide. Our goal is to create 15,000+ jobs in the electrical manufacturing sector. With innovation and trust, we continue to power industries and progress.