“BWRL’s Chalisgaonplant, one of the world’s largest wire rope making facilities, with an annual production capacity of 66,000 MT, is central to our value-creating model.”
With its foundation which was laid in 1986, Bharat Wire Ropes (BWR) Ltd. has carved a strong niche as a well-known company providing wire ropes and slings serving a varied range of industries such as – oil & gas, mining, structural, cranes, fishing, elevators, general, and shipping. The company serves a diverse spectrum of clients ranging from overseas consumers, private players, the entire Indian defence segment and government and semi-government organisations. In its over 35 years of business experience, the company has garnered trust from the most prestigious and diversified patrons including the likes of – Ministry of Defence, Indian Army, Indian Naval Force, material organization, Indian Air Force, Indian Railways, major port trusts, electricity boards, shipping corporations, ONGC, ISRO, Coal India Limited, BHEL, BEML, etc.
Highly Acclaimed in the Wire Ropes Business
Notably, the wire rope producer has been able to extensively meet the elaborate demands of – oil exploration and drilling operations, exploration rigs, derrick cranes, offshore winches, general-purpose engineering, defence applications, aviation, maritime operations, and all types of extensive and intricate industrial operations. The wire rope products are in strict accordance with the requirements of workmanship and technique standards of the defence segment and the various government and semi-government organisations. Their wide repertoire of products meets the functional requirements of a vast array of industrial applications.
Diligent Focus on Quality
With an unwavering focus on sophistication, stringent quality, and safety, the entirety of the product portfolio in wire ropes are subjected to rigorous testing at their Quality Testing labs. In addition, the company also facilitates third-party inspection services from renowned agencies – Lloyds, DNV, and ABS; and it’s been accredited by some of the most reputed accreditation agencies like the British Standard Institute and ANSI – ASQ National Accreditation Board.
The plant in Chalisgaon, which is one of the world’s largest wire rope making facilities, enables the company to manufacture and offer an increased range of wire rope products, including high-performance crane ropes for ports, large diameter spiral strands for structures and bridges, elevator ropes, high-performance mining ropes, long-life-cycle fishing ropes, onshore and offshore ropes, swaged ropes and special ropes for the construction sector.
Meeting Quality Standards with a Customer-Centric Approach
With time, Bharat Wire Ropes has established a widespread network of suppliers and distributors spanning across the world. The company has put in place a strategy which supports Total Quality Management. With a technically qualified team of experts, the company is able to achieve the objective of zero defects and minimal rejection.
The approval from LLOYDS Register for the Chalisgaon plant marks a major milestone for the company. Moreover, for the Atgaon plant, the company has been certified by TUV SUD South Asia Private Limited and it is approved by Central Organization Railway Electrification (CORE) for stranded galvanised steel anti-creep wire. Additionally, the plant is also approved by Research Designs & Standards Organization (RDSO) for stainless steel wire rope.
In an exclusive conversation with Wire & Cable India magazine, Mr. M.L. Mittal, Managing Director, Bharat Wire Ropes Ltd. presents a rundown on the business journey of the company, product portfolio, current projects, and an outlook on the Indian steel sector.
We have invested in cutting-edge technology, some of which is developed ‘in-house’ helping us to be more efficient.
Wire & Cable India: Could you present a brief overview and significant milestones of your company?
M.L. Mittal: Bharat Wire Ropes Ltd. (BWR) has a long history of manufacturing wire ropes and strands in India. Since acquiring the company in 2010, we have focused on the global market and a major step forward in this direction was listing the company on NSE and BSE in 2016.
I am happy with our progress; however, I feel there is a lot of unexploited potential that our state-of-the-art capabilities can tap into with regard to becoming a global name in the field of wire rope manufacturing.
BWRL’s Chalisgaon plant, one of the world’s largest wire rope making facilities, with an annual production capacity of 66,000 MT, is central to our value-creating model. This focus on quality and value creation has helped us gain some of the biggest clients globally, a testament to our vision of becoming one of the largest manufacturers of steel wire ropes.
WCI: Tell us about the infrastructure, manufacturing capabilities, and technological advancements at your facility.
MLM: BWR has always believed that to make a quality product, we need quality machines and that is the reason, we have installed the best machines from reputed manufacturers across the globe. We have invested in cutting-edge technology, some of which is developed ‘in-house’ helping us to be more efficient.
WCI: Could you shed some light on some of your innovative products along with their USPs?
MLM: We are constantly trying to push the boundaries in wire rope manufacturing by deploying the latest technologies and R&D. We have managed to produce wire ropes that have achieved the highest breaking loads in the world. We are also trying to bring more transparency to our customers with respect to their order status using technology and efficient systems.
WCI: What are the top prestigious projects for which the company has supplied products?
MLM: BWR is under the process of executing a big tender order from the Government of Nepal for trail bridges. We have also managed to secure huge orders for projects from some shipping and offshore companies.
WCI: What are your targets for the next two years with regard to market reach and R&D?
MLM: We have a global footprint with active exports to more than 35 countries. We are currently engaged in expanding our product reach. We are focusing strongly on the Pacific region. As far as R&D is concerned, we will add high-performance wire ropes to our portfolio.
WCI: Kindly share your outlook on the Indian steel sector.
MLM: The steel sector has been one the most volatile sectors, in the last few months, with all the input and raw materials touching record highs. I feel it is a consequence of high demand v/s inefficient supply capabilities. Understanding and predicting the nature of this volatility in the steel market is quite difficult.
We are focusing strongly on the Pacific region. As far as R&D is concerned, we will add high-performance wire ropes to our portfolio.
